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May 2, 2026
Bridgewater Place
Knoxville, Tennessee
Partnership Prospectus ยท 2026 ยท 501(c)(3) Nonprofit
Knox Pop Con
ํ๋ฅรๆณข
Where Two Waves Become One
East Tennessee's only Asian pop culture nonprofit โ celebrating K-Pop, J-Pop, anime, and cosplay for all ages. Projected 1,500 attendees. One stage. Limitless belonging.
1,500
Projected Attendees
501(c)(3)
Federal Tax Exempt
$75K
Sponsorship Goal
All Ages
Family Friendly
East TN
Only Event of Its Kind
Our Mission
01
"Every young fan deserves a stage to shine, a place to belong, and permission to dream big."
Knox Pop Con, Inc. is the only 501(c)(3) nonprofit in East Tennessee dedicated to authentic Asian pop culture programming for youth. We don't sell merchandise. We build futures โ through K-Pop dance academies, J-Pop performance showcases, anime cosplay, cultural education, and a 12-week leadership development program called the Knox Pop Creators Academy.
When brands partner with Knox Pop Con, they gain access to Gen Z's most passionate, culturally engaged demographic โ one that commands $360 billion in spending power and responds to cause-aligned brands with extraordinary loyalty.
Partnership Tiers ยท ํํธ๋์ญ ๋จ๊ณ ยท ใใผใใใผใทใใFive tiers.
Five tiers.
Two waves. One stage.
01
Hallyu ร Nami
ํ๋ฅยทๆณข
The Wave ยท Korean & Japanese Cultural Tide
$20,000
1 slot available. Strictly exclusive.
Presenting Partner Benefits
- "Knox Pop Con 2026 Presented by [Sponsor]" โ event title integration across all materials
- Largest logo placement on every digital and physical touchpoint
- Main Stage naming rights โ "[Sponsor] Main Stage"
- Speaking opportunity at the opening ceremony
- 10 VIP passes + prime booth placement at main entrance
- Dedicated sponsor spotlight video produced by KPC media team
- Logo on step-and-repeat wall + all press releases + social media announcement
- Branded AR/Instagram filter co-created with KPC
- White-glove liaison: dedicated KPC staff for setup, day-of, and post-event reporting
- First right of renewal for Knox Pop Con 2027 at locked rate
- Post-event impact report: impressions, social reach, attendee demographics, photography
"You're not sponsoring an event. You're naming a wave. Hallyu swept the world from Korea. Nami (ๆณข) is the force behind anime and J-Pop reaching every corner of the globe. Together, they power Knox Pop Con โ and this partnership is yours to define."
02
Daesang ร Taishล
๋์ยทๅคง่ณ
Grand Prize ยท The Highest Cultural Honor
$10,000
2โ3 slots available.
Premier Partner Benefits
- Daesang (๋์) is BTS's record: 74+ Grand Prize wins. Taishล (ๅคง่ณ) is Japan's most prestigious music honor since 1959. Same Chinese characters โ two cultures, one tier.
- Named sponsorship of a major event area or programming segment
- 8 VIP passes + premium booth placement
- On-stage recognition before headline performances
- Featured in social campaign: dedicated sponsor spotlight post + story series
- Logo on stage screens between sets + event signage
- Inclusion in pre-event email campaign to KPC subscriber list
- Post-event impact report with metrics and photography
03
Chingu ร Tomodachi
์น๊ตฌยทๅ้
Friend ยท You Belong Here
$5,000
4 slots available.
Cultural Partner Benefits
- Chingu (์น๊ตฌ) is the Korean word for the inner circle. Tomodachi (ๅ้) is what anime fans are to each other. This tier says you're one of us.
- Naming rights for workshop area or youth scholarship fund
- 6 VIP passes + event booth
- Logo on all cultural programming materials + KPCA Debut Showcase recognition
- Dedicated social media feature post (2,000+ combined followers)
- Logo on website sponsor page + event signage
- Inclusion in pre-event and post-event email campaigns
04
Sunbae ร Senpai
์ ๋ฐฐยทๅ
่ผฉ
Respected Senior ยท The One Who Shows the Way
$2,500
6 slots available.
Community Partner Benefits
- In K-pop, the sunbae-nim is the established artist younger idols look up to. In anime, "senpai" is everything. This tier says you've shown up โ and the community sees you.
- 4 VIP passes + event booth
- Logo on website sponsor page + sponsor banner
- Recognition slide on stage screens throughout the event
- Inclusion in sponsor thank-you social post
- Name listing in event program
05
Maknae ร Kลhai
๋ง๋ดยทๅพ่ผฉ
Youngest Member ยท The Newcomer Full of Promise
$500
Open. We grow together.
Entry Partner Benefits
- The maknae is the youngest, most beloved member of a K-pop group โ everything ahead of them. The kลhai is learning, eager, full of potential. This tier is your on-ramp.
- 2 VIP passes
- Logo on website sponsor page
- Shared sponsor recognition social post
- Name listing on event signage
06
Debut ร Hajimari
๋ฐ๋ทยทๅงใพใ
The First Step ยท Every Journey Starts Here
$250
Open. Everyone starts somewhere.
Community Supporter Benefits
- In K-pop, debut (๋ฐ๋ท) is the moment everything begins โ the first stage, the first fans, the first spark. Hajimari (ๅงใพใ) is the Japanese word for "beginning." This tier is the first step into something bigger.
- 1 GA pass
- Logo on website sponsor page
- Logo on event signage
- Community Partners social media tag
- Tax-deductible receipt (501(c)(3) nonprofit)
Category-Exclusive Add-Ons ยท ๋
์ ํํธ๋ ยท ็ฌๅ ใใผใใใผBecome the
Become the
Official X of
Knox Pop Con
Category exclusivity is the single most valued sponsorship asset. These partnerships guarantee zero competitors at your activation โ every attendee who craves boba, ramen, or a perfect photo op will find only your brand. Priced to close. Quantity strictly limited.
Beverage ยท Food
Official Boba Partner
ใฟใใชใซใใซใฏใใฃใผๅบ๋ฒ๋ธํฐ
Branded cups. Sampling station. The most photographed drink at every K-pop event on earth. Perfect for local boba shops or regional beverage brands.
$1,500
1 slot only
Food ยท Culture
Official Ramen Partner
ใฉใผใกใณๅฑๅฐ๋ผ๋ฉด
Tasting station or branded noodle booth. Instant ramen brand or local ramen restaurant โ the most culturally authentic food partnership available.
$1,500
1 slot only
Entertainment ยท Stage
Dance Battle Arena
ใใณในใใใซ้ๅ ด๋์ค๋ฐฐํ
Name the K-Pop dance cover competition stage. Every performance filmed. TikTok-ready content. Your logo on screen for every battle. Perfect for athletic or fashion brands.
$3,000
1 slot only
Entertainment ยท Music
Noraebang Stage
ใซใฉใชใฑ่ๅฐ๋
ธ๋๋ฐฉ
Name the Random Play Dance (RPD) zone. K-pop dance challenges, live crowd energy, filmed content. Audio equipment brands, streaming services, and entertainment venues are ideal fits.
$2,500
1 slot only
Cosplay ยท Services
Cosplay Repair Station
ใณในใใฌไฟฎๅพฉ์ฝ์คํ๋ ์๋ฆฌ
Free emergency supplies for cosplayers in crisis. High-gratitude, high-visibility. Inspired by Anime Expo's legendary Repair Center. Every saved cosplayer is a brand ambassador.
$2,500
1 slot only
Fan Culture ยท Merch
Photo Card Trading Post
ใใซไบคๆๆํฌํ ์นด๋
Photo card trading is the beating heart of K-pop fan culture. A branded station with tables, sleeves, and a "rare card wall" generates massive dwell time and organic social content.
$1,500
1 slot only
Beauty ยท Lifestyle
Official K-Beauty Partner
็พๅฎน้จ์ผ์ด๋ทฐํฐ
Korean-inspired makeover station. Among the most photographed activations at KCON LA. Olive Young-style branded experience. Perfect for beauty brands, salons, or skincare companies.
$2,000
1 slot only
Snack ยท Culture
Official Snack Partner
ใใใใใผใใใผ๊ณผ์
Pocky, Buldak, Samyang, Lotte โ or a local Asian grocery partner. Tasting + branded display. Authentic snack partnerships generate enormous organic content at conventions.
$1,000
2 slots
Screening ยท Media
AMV Screening Room
ใขใใกไธๆ ไฟ์์ ์์
Name the anime music video and premiere screening room. Cozy seating, curated content, your brand on-screen throughout. Ideal for streaming services, tech brands, or entertainment companies.
$2,000
1 slot only
High Visibility
Convention Lanyard
ใใใฏในใใฉใใ๋ชฉ์ค
Your logo on every attendee's neck for the entire event day. One of the highest impression-count assets available โ 2,500 walking brand ambassadors. No competitor lanyards permitted.
$2,000
1 slot only
Fan Experience
Friendship Bracelet Station
ใใฌในใฌใใไฝใ์ฐ์ ํ์ฐ
The #1 viral trend at every Taylor Swift and K-pop event in 2024โ2025. Branded bracelet-making station. The content created here will live on social media long after the event ends.
$1,000
1 slot only
Photography ยท Cosplay
Cosplay Photo Wall
ใณในใใฌๆฎๅฝฑ์ฝ์คํ๋ ํฌํ
Branded photo wall designed for "fit check" content โ the most-shared post type from fan conventions. Every Instagram story and TikTok from this wall carries your brand to thousands of non-attendees.
$1,500
1 slot only
Vendor Hall ยท ํ๋งค์ ยท ใใณใใผ
Want to Sell at Knox Pop Con?
Not a corporate sponsor? No problem. Our curated 30-vendor hall is open for applications. Booth fees start at $125 for Artist Alley tables. 1,200 projected attendees. $145 average K-Pop fan spend. 30 hand-picked vendors.
Apply for a Vendor Booth โ็ธ์ธ์ฐ
Let's Build
Something Legendary
Knox Pop Con 2026 is the most important event in East Tennessee for the most culturally passionate, brand-receptive generation in history. This is not a donation request. This is an invitation to co-create something that will outlast a single event โ a partnership built on cultural fluency, shared values, and the extraordinary young people at the center of it all.
Knox Pop Con, Inc.
501(c)(3) Nonprofit ยท EIN 33-4120670
asami@knoxpopcon.loveKnoxPopCon.loveKnox Pop Con 2026 ยท May 2, 2026 ยท Bridgewater Place ยท Knoxville, TN