BTS isn't slowing down. Their album ARIRANG just notched its third consecutive week at No. 1 on the Billboard 200—a historic achievement for a K-pop release in the US market. The album originally made waves by becoming the biggest K-pop album launch in American history when it debuted at the top spot.

The momentum extends beyond the album chart. BTS currently holds positions on seven different Billboard charts, with six tracks from ARIRANG landing on the Hot 100 simultaneously for the third week running. That kind of sustained chart dominance speaks to the breadth of the album's appeal—it's not just one viral hit carrying the project.

To keep fans engaged with the new material, BTS released official dance practice videos on April 14 for two B-sides: "Hooligan" and "2.0." The "Hooligan" video gives a full view of all seven members working through the choreography, showcasing their formations and transitions. These behind-the-scenes looks typically perform well with the fanbase, offering a chance to appreciate the technical execution that goes into each track.

This latest update comes on the heels of ARIRANG's music video for "SWIM" hitting 100 million YouTube views in just 26 days—a milestone that highlighted the group's enduring grip on fan engagement across platforms.

The numbers paint a clear picture: ARIRANG is operating on a different scale than most releases, both Korean and Western. A three-week Billboard 200 reign for a K-pop album remains rare air, and the multi-chart presence shows BTS continues to move product and capture listener attention in ways few artists can match. Whether casual listeners are discovering the album or dedicated fans are streaming multiple tracks, the commercial performance suggests ARIRANG has staying power beyond the typical debut-week spike.

With choreography videos now in circulation and chart positions still climbing, BTS has effectively extended ARIRANG's promotional cycle well into mid-April.