ITZY followed through on their promise to perform "THAT'S A NO NO" on music television, taking the stage for M Countdown's March 19 episode just days after their dance practice video topped YouTube's trending chart.

The performance marks the first time ITZY has brought the track to a music show stage, capitalizing on the viral momentum that sent their dance practice video to #1 on YouTube's trending chart in South Korea earlier this week.

While ITZY showcased their latest choreography, the episode's main prize went to Hearts2Hearts, who secured their third music show trophy for "RUDE!" The group beat out BLACKPINK's "GO" in the final voting, earning 8,136 total points to claim the win.

The March 19 M Countdown also featured performances from AB6IX and other artists, creating a packed lineup that highlighted the current competitive landscape in K-pop.

For ITZY, the M Countdown performance represents another milestone for "THAT'S A NO NO," which has been gaining significant traction since its dance practice release. The track's rise from viral dance video to music show performance demonstrates how digital momentum can translate into broadcast opportunities in today's K-pop ecosystem.

Hearts2Hearts' third trophy for "RUDE!" continues their successful promotional cycle, with the song proving its staying power against established competition like BLACKPINK. The win adds to their growing list of achievements as they cement their position in the current music show circuit.

The episode showcased the diverse range of acts currently promoting, from established powerhouses like BLACKPINK to rising groups making their mark on the charts and stages.