Kun Gao is shaking up anime licensing with a new platform that could change how companies access anime IP. AniBiz.com, launched through Gao's anime-focused media company Nakama, positions itself as the first dedicated business-to-business marketplace designed specifically for the global anime industry.

The platform connects anime rights holders—studios, production committees, and IP management companies—with potential licensees ranging from consumer brands and manufacturers to game studios, startups, and retailers. AniBiz's database covers thousands of anime series, and the team promises to make matching licensors with licensees faster and more transparent than traditional industry networking.

"For decades, access to anime IP has largely depended on who you know," Gao told Variety. "AniBiz opens the door to entirely new categories of partners… from emerging brands and manufacturers to creators, events, and startups." He acknowledged that anime licensing's complexity has traditionally created barriers for newcomers trying to enter the business.

The platform launched with a tiered pricing structure. A free basic tier lets licensees create searchable profiles. The pro tier costs $49 monthly and provides access to title data feeds, production committee information, and other resources. A third tier offers customized solutions for companies with specific needs.

AniBiz has already attracted major industry players to its network, including Toei Animation, Aniplex, TV Tokyo, TOHO Global, Takara Tomy, and several other major studios and broadcasters. Gao told Anime News Network that more licensors are expected to join over the coming months.

The move reflects a broader shift toward digitizing traditionally relationship-dependent industries. By centralizing anime IP information and creating direct pathways between rights holders and potential partners, AniBiz could lower entry barriers for international companies interested in anime collaborations. Whether it will reshape anime licensing or become one tool among many remains to be seen—but Gao's track record with Crunchyroll suggests he understands the anime industry's needs.