=LOVE has confirmed the release of their 21st single for August 26, marking their first new music since "Gekiyaku Chudoku" dropped in April. The group, produced by Shiraishi Rino, will roll out the single across six formats, each with different bonus content.

Blu-ray editions Types A through D will include exclusive footage. Types A and B feature special performances with details to come later, while Type C includes four live songs from the group's 8th Anniversary Tour stop at Fuji-Q Highland. Type D packs in content from their variety show "Kimi wa =LOVE wo Aiseiru ka!!!," including performance clips and behind-the-scenes footage from episodes spanning May through August. Type E comes as an LP-sized paper jacket CD, and Type F is a standard CD-only release.

The timing works perfectly with =LOVE's current momentum. They're headlining "=LOVE STADIUM LIVE 'Beyond KYUN♡~'" at Tokyo's MUFG Stadium (National Stadium) on June 20-21, with both nights already sold out. These concerts represent a major milestone—the largest venue the group has tackled to date.

It's been a strong year for =LOVE. Their 18th single "Tokubetchu, Shite / Koibito Ijou, Suki Miman" broke group sales records, while "Tokubetchu, Shite" accumulated 140 million streams and 2.2 billion TikTok plays. The group has also been pulling serious crowds, drawing 115,000 fans across their 2025 Arena Tour.

Since debuting in 2017 under Sony Music, =LOVE has built a reputation for ambitious live productions and consistent chart performance. The group's name carries producer Shiraishi's philosophy: idols must be loved by their fans while also loving their work themselves. With stadium shows confirmed and new music on the horizon, the group continues capitalizing on their growing fanbase heading into their eighth anniversary.