Snow Man Members Make Individual Headlines Across Film, Fashion, and Beauty

Three Snow Man members are making waves in separate entertainment ventures this week, showing the group's expanding reach beyond music into film, fashion, and beauty endorsements.

Sakuma Daisuke took center stage at the premiere event for his starring film "Specials" on February 23rd in Tokyo. The event featured a Dance Dance Revolution battle between Sakuma and NCT's Nakamoto Yuta, with the two competing for the title of "Japan's best." The film also features veteran actors Shiina Kippei, Ozawa Hitoshi, and Hagaku in supporting roles.

Meanwhile, Meguro Ren has been named global ambassador for Korean skincare brand medicube. His first commercial for the brand, titled "MeMe in N.Y.," launched on February 23rd and was filmed in New York's iconic Times Square. This partnership represents a significant crossover between J-Pop and K-beauty markets, positioning Meguro as a bridge between Japanese and Korean pop culture.

Sakuma is also making headlines in the fashion world, appearing on the cover of "anan" magazine's March 4th issue (No. 2486). The feature showcases his abs and bold fashion choices as he promotes his role as a "kind-hearted assassin" in the upcoming film.

Snow Man, formed in 2012 and officially debuting under Johnny & Associates in 2020, has become one of Japan's most prominent boy groups. The group's nine members have increasingly pursued individual projects alongside their group activities, from acting roles to brand endorsements. These recent developments highlight how the members are building their personal brands while maintaining their collective identity as Snow Man.