Yonezu Kenshi fans can now recreate the distinctive face paint look from his latest music video with a new TikTok effect called "'Karasu' KARASU FACE PAINT."

The interactive filter, which launched on the platform, draws inspiration directly from the "Karasu" music video and uses Yonezu's original jacket artwork. The effect applies crow wing designs to both cheeks and places a small crow on the user's head. The filter includes playful animations—when users make a peace sign at the camera, crows fly overhead, and holding an open palm causes a crow to land in their hand.

Yonezu, who released "Karasu" as the theme song for Japan's 2026 FIFA World Cup bid, has been actively promoting the track across multiple platforms. The song's mysterious visual identity, featuring striking face paint, has clearly resonated enough to warrant the dedicated social media integration.

Beyond TikTok, the "Karasu" campaign is expanding through traditional media as well. Radio stations nationwide are running a promotional campaign offering "Karasu" face stickers designed with the single's jacket artwork to listeners of participating programs.

The 34-year-old multitalented creator has maintained a prolific pace in recent years. Following his record-breaking 2025 tour that drew 440,000 fans across Japan and internationally, Yonezu has continued releasing music for major projects—including theme songs for anime series and films. His versatility as both a musician and visual artist has made him one of Japan's most prominent contemporary creators, and the "Karasu" effect represents another example of how he's leveraging digital platforms to engage fans creatively.

For those interested in trying the effect, the "'Karasu' KARASU FACE PAINT" filter is currently available on TikTok. More details about the radio campaign are available through individual station websites and social media accounts.